Spend, Spend, Spend tells the astonishing rags-to-riches-to-rags story of Viv Nicholson, a working-class woman from Castleford who won a life-changing sum on the Football Pools in 1961. Directed by Josh Seymour, this revival at Manchester’s Royal Exchange Theatre breathes new life into this heartwarming, bittersweet musical comedy. With a vibrant score by the late Steve Brown and a book by Justin Greene, the show celebrates its 25th anniversary in style, offering a kaleidoscopic glimpse into Viv's chaotic, whirlwind life.
The narrative, framed by Viv's reflective older self (Rachel Leskovac), chronicles her journey from a struggling ice cream girl in Yorkshire to the champagne-soaked highs and devastating lows that followed her Pools win. Through flashbacks, the audience is taken on a rollercoaster of youthful rebellion, tumultuous relationships, and extravagant spending sprees.
Young Viv (Rose Galbraith) marries Keith Nicholson (Alex James-Hatton) after a failed first marriage, and together they dream of a better life. Their Pools win transforms their world, yet brings unexpected challenges, heartbreak, and eventual downfall. Despite the financial ruin, the show ends on an uplifting note, as Viv finds solace in a simpler life.
The story avoids moralising, instead exploring the human cost of sudden fortune. At its heart, it’s less about wealth and more about love, resilience, and finding happiness amid chaos.
Grace Smart’s dazzling design immerses the audience in Viv’s glamorous yet fragile world. The silver-drenched set, complete with mirrored panels and a glittering chandelier, evokes both the allure of wealth and its fleeting nature. Smart's creative staging fully utilises the in-the-round space, making every seat in the theatre feel included in Viv’s journey.
Lucy Hind’s choreography complements the storytelling beautifully, while Livi van Warmelo’s tight musical direction brings Brown’s eclectic score to life. From upbeat numbers like “Spend Spend Spend” to tender ballads like “Who’s Gonna Love Me,” the music spans genres, capturing Viv’s emotional highs and lows.
The costumes add another layer of storytelling, with flashy outfits representing Viv’s newfound wealth contrasting sharply with the practical attire of her early life.
Rachel Leskovac shines as Older Viv, delivering a performance steeped in northern wit and pathos. Her comedic timing and poignant delivery ground the production, creating a strong emotional connection with the audience.
Rose Galbraith is a revelation as Young Viv, capturing the character’s zest for life and later vulnerability with nuance. Her chemistry with Alex James-Hatton’s Keith is palpable, their love story anchoring the production. James-Hatton’s heartfelt performance and rich vocals bring depth to the role, particularly in moments of quiet introspection.
The supporting cast, including George Crawford and Joe Alessi, bring energy and versatility, playing multiple roles with finesse. The ensemble’s dynamic performances enrich the world of the story, adding texture and vitality to every scene.
Spend, Spend, Spend is a joyous yet poignant celebration of life’s unpredictability, told with humour, heart, and dazzling style. This Royal Exchange revival balances spectacle with substance, ensuring the audience is both entertained and moved.
Viv Nicholson’s story reminds us that money may not buy happiness, but love, resilience, and laughter can carry us through life’s most challenging moments. It’s a sparkling festive offering and a must-see for theatre lovers looking for a richly layered, emotionally engaging musical.
Spend, Spend, Spend is running at the Royal Exchange Theatre until Saturday 11th January 2025, you can purchase tickets by clicking on the button below.
Photo Credit - Helen Murray.
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